Blue Nile, Inc.
Jun 9, 2011

Blue Nile Announces Participation in Upcoming Investor Conferences

SEATTLE, June 9, 2011 (GLOBE NEWSWIRE) -- Blue Nile, Inc. (Nasdaq:NILE), the leading online retailer of diamonds and fine jewelry, announced today its participation in the following investor conferences, which will be available via live webcast:

William Blair 31st Annual Stock Growth Conference
Wednesday, June 15, 2011
Chicago, IL
11:20 a.m. PT / 1:20 p.m. CT
Presenter: Vijay Talwar , Chief Financial Officer 
Goldman Sachs Second Annual dotCommerce Day
Tuesday, June 21, 2011
New York, NY
7:40 a.m. PT / 10:40 a.m. ET
Presenter: Diane Irvine, Chief Executive Officer 

A live audio webcast of both presentations may be accessed at Following the completion of the presentations, a recorded replay of the audio webcast will be available for 30 days at the same Internet address.

About Blue Nile, Inc.

Blue Nile, Inc. is the leading online retailer of diamonds and fine jewelry. The Company delivers the ultimate customer experience, providing consumers with a superior way to buy engagement rings, wedding rings and fine jewelry. Blue Nile offers in-depth educational materials and unique online tools that place consumers in control of the jewelry shopping process. The Company has some of the highest quality standards in the industry and offers thousands of independently certified diamonds and fine jewelry at prices significantly below traditional retail. Blue Nile can be found online at, and Blue Nile's shares are traded on the Nasdaq Stock Market LLC under the symbol NILE.

The Blue Nile, Inc. logo is available at

CONTACT: Nancy Shipp, 206-388-3626 (Investors)

         John Baird, 206-336-6805 (Media)

Blue Nile, Inc. Logo

Source: Blue Nile, Inc.



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